Endorsed by
Coursera 4.3 (9)
Overview
Learn how to write a direct mail appeal, craft an impactful email appeal, and develop a script for phone solicitation.
Features
- In this Annual Campaigns - Building a Case for Support course offered by Coursera in partnership with UC Davis you’ll learn how to build a leadership annual giving portfolio and maximize the impact of memberships and events in annual campaigns.
- You’ll complete the course with the knowledge and skills to build and implement a multi-channel solicitation strategy that achieves the goals of an annual campaign.
Get more details
Visit programme websiteProgramme Structure
Course structure:
- Science and Practice of Annual Giving
- Leadership Annual Giving
- Memberships and Events
- Bringing it All Together - The Multi-Channel Approach
- Approaches and Trends in Multi-channel Fundraising
Check out the full curriculum
Visit programme websiteKey information
Duration
- Part-time
- 1 days
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Disciplines
Marketing Leadership View 159 other Short Courses in Marketing in United StatesExplore more key information
Visit programme websiteAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner level
- No previous experience necessary
Make sure you meet all requirements
Visit programme websiteTuition Fee
To always see correct tuition fees
-
International
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 days. -
National
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 days.
You can choose from hundreds of free courses, or get a degree or certificate at a breakthrough price. You can now select Coursera Plus, an annual subscription that provides unlimited access.
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.
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